Collection: Beauty & Personal Care
Awaken your skin's natural brilliance. Our curated beauty essentials are thoughtfully formulated to amplify your glow, deeply nourish, and bring out your absolute best self. Find and build your ultimate daily skincare ritual today!
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e.l.f. Brow Laminating Gel – Patio and Poolside Beauty Pick for All-Day Lifted Brows
Regular price $9.70 USDRegular price$15.29 USDSale price $9.70 USD-36% -
e.l.f. Brow Lift Clear Brow Wax – 60-Second Morning Brow Routine for Busy Workdays and Commutes
Regular price $7.10 USDRegular price$11.90 USDSale price $7.10 USD-40% -
e.l.f. Lash XTNDR Mascara – Holiday Gift for Her, Affordable Vegan Lash Extension Upgrade
Regular price $8.40 USDRegular price$13.61 USDSale price $8.40 USD-38% -
e.l.f. Lock It Down Eyeshadow Primer – Gentle Vegan Eye Base for Teens Building a First Makeup Kit, Non-Toxic Formula
Regular price $8.40 USDRegular price$13.61 USDSale price $8.40 USD-38% -
e.l.f. Instant Lift Brow Pencil – Quick Two-Minute Brow Tool for the Busy Work-From-Home Morning
Regular price $3.20 USDRegular price$6.80 USDSale price $3.20 USD-52% -
e.l.f. Smoky Kohl Eyeliner – Affordable Valentine's Day Gift for Best Friend, Pigmented Kohl
Regular price $3.20 USDRegular price$6.80 USDSale price $3.20 USD-52% -
Wonderskin Eyeliner Pencil – Mindful Makeup Choice for Wellness Routines, Waterproof Brown Eye Liner
Regular price $23.40 USDRegular price$66.64 USDSale price $23.40 USD-64% -
e.l.f. Hyaluronic Eye Brightener – Dermatologist-Conscious Pick for Delicate Under-Eye Application
Regular price $5.80 USDRegular price$9.72 USDSale price $5.80 USD-40% -
e.l.f. Ultra Precise Brow Pencil – Gentle Brow Care Ritual for Self-Care Mornings and Mindful Application
Regular price $5.80 USDRegular price$9.72 USDSale price $5.80 USD-40% -
e.l.f. Lash 'N Roll Mascara — Thoughtful Vegan Gift for Mom on Mother's Day
Regular price $7.10 USDRegular price$11.90 USDSale price $7.10 USD-40% -
e.l.f. Big Mood Waterproof Mascara – Streamlined Beauty Routine Essential, Clump-Free Separation in One Coat
Regular price $6.65 USDRegular price$12.70 USDSale price $6.65 USD-47% -
e.l.f. No Budge Matte Shadow Stick – Ready-to-Give Holiday Gift Set Starter, Cruelty-Free Cream Shadow
Regular price $4.50 USDRegular price$7.91 USDSale price $4.50 USD-43% -
e.l.f. Instant Lift Waterproof Brow Pencil – Clutter-Free Grooming Solution, No-Sharpener Retractable Pencil for Daily Definition
Regular price $3.20 USDRegular price$6.80 USDSale price $3.20 USD-52% -
e.l.f. Wow Brow Gel – Self-Care Gift Set Pick for Beginners and Busy Students
Regular price $5.80 USDRegular price$10.19 USDSale price $5.80 USD-43% -
e.l.f. H2O Proof Eyeliner Pen – Intentional Everyday Liner, Cruelty-Free Felt Tip Pen for Understated Routines
Regular price $8.40 USDRegular price$13.61 USDSale price $8.40 USD-38% -
e.l.f. Water-Based Liquid Eyeliner Pen for a Relaxing Skincare Night, Easy-Removal Winged Liner
Regular price $3.20 USDRegular price$6.80 USDSale price $3.20 USD-52% -
e.l.f. Cream Shadow Stick Focus-Friendly Metallic Eyeshadow – Streamlined Application for Back-to-Back Meetings, Vegan
Regular price $4.54 USDRegular price$7.99 USDSale price $4.54 USD-43% -
e.l.f. Intense Ink Eyeliner – Restorative Nightly Refresh, Gentle Quick-Dry Black Liner for Wind-Down Pampering
Regular price $5.80 USDRegular price$10.20 USDSale price $5.80 USD-43% -
e.l.f. Eyeliner Pen Brown, Waterproof – All-Day Liner for Open-Air Events and Active Days
Regular price $3.20 USDRegular price$6.80 USDSale price $3.20 USD-52% -
e.l.f. Clear Lash & Brow Mascara Duo – Streamlined Everyday Beauty, Vegan Clear Gel for an Effortless Clean Look
Regular price $5.80 USDRegular price$10.19 USDSale price $5.80 USD-43% -
e.l.f. Perfect 10 Eyeshadow Palette – Date Night Prep and Weekend Bag Hero, Ultra-Pigmented Neutral Shades
Regular price $12.30 USDRegular price$18.68 USDSale price $12.30 USD-34% -
e.l.f. Lash It Loud Mascara – Volumizing Lash Care for Self-Care Night In, Black 0.23 Oz
Regular price $4.50 USDRegular price$8.50 USDSale price $4.50 USD-47% -
e.l.f. Satin Eyeliner Pencil – Single-Shade Minimalist Eyeliner, Creamy Drugstore Black Pencil
Regular price $3.20 USDRegular price$6.80 USDSale price $3.20 USD-52% -
e.l.f. Conditioning Volumizing Mascara – Wellness-Approved Vegan Lash Care for Sensitive, Ethical Beauty Routines
Regular price $4.50 USDRegular price$8.49 USDSale price $4.50 USD-46% -
e.l.f. Liquid Eyeliner – Holiday Gift Under $10, Leaping Bunny Certified Liner for Vegan Friends
Regular price $3.20 USDRegular price$6.80 USDSale price $3.20 USD-52% -
e.l.f. Liquid Velvet Eyeshadow – Effortless Office-to-Evening Eye Color for the Modern Professional, Vegan Liquid-to-Powder
Regular price $8.40 USDSale price $8.40 USD-38% -
e.l.f. Fine As Fleck Glitter Eyeshadow – Luxe Vegan Shimmer Eye Makeup with Silky Smooth Wear
Regular price $2.69 USDRegular price$4.51 USDSale price $2.69 USD-40% -
e.l.f. Liquid Metallic Eyeshadow – Boutique Beauty Counter Showpiece, Multi-Dimensional Metallic Pearls in 8 Celestial Shades
Regular price $5.80 USDRegular price$9.72 USDSale price $5.80 USD-40% -
KISS Reusable Natural Lash Multipack – Housewarming and Bridesmaid Gift with Lightweight Everyday Comfort
Regular price $6.18 USDRegular price$10.59 USDSale price $6.18 USD-41% -
KISS Lash Couture Faux Mink Lash Collection – Indulgent At-Home Extension Look for the Luxury Vanity
Regular price $10.09 USDRegular price$15.66 USDSale price $10.09 USD-35% -
KISS Matte Velvet 16mm Faux Mink Lashes – Plush 3D Volume Lashes Crafted for the Couture Makeup Curator
Regular price $6.70 USDRegular price$10.35 USDSale price $6.70 USD-35% -
KISS My Lash But Better So Real Lashes – Upscale 12mm Reusable Faux Eyelashes for Luxury Gifting and Elegant Vanity Display
Regular price $1.89 USDRegular price$6.88 USDSale price $1.89 USD-72% -
Onforu Flexible UV Strip – Worry Free Glow Lighting for Long Lasting Parties and Events
Regular price $14.97 USDRegular price$19.92 USDSale price $14.97 USD-24% -
KISS imPRESS Pre-Bonded Lash Clusters – Effortless Glue-Free Lashes for Streamlined Makeup Kits
Regular price $20.76 USDRegular price$33.21 USDSale price $20.76 USD-37% -
e.l.f. Lash 'N Roll Mascara — Non-Toxic Mascara for Mindful Morning Routines
Regular price $7.10 USDRegular price$11.90 USDSale price $7.10 USD-40% -
MAREE Luxury Steam Eye Mask for Her – Designer-Quality Warm Compress for the Modern Wellness Lifestyle
Regular price $10.99 USDRegular price$23.34 USDSale price $10.99 USD-52%
